GfK Telephone Interviewing Services Ltd (TIS) is the telephone field force providing services to the GfK Group, and other Research agencies. The range of fieldwork that TIS undertake includes: Automotive; Business; Financial; Media; Social & Political; Tracking; and Technology; UK and International. We also have a specialist qualitative unit offering in depth global telephone interviews.
With more than 40 years’ experience in the market research industry, we have developed expertise in both business-to-business and consumer research, in the UK and internationally, across a diverse range of markets.
We are happy to take on projects of any size, undertaking paper or CATI interviewing (we use Dimensions CATI software), on a full service, field and tab or fieldwork only basis.
Our telephone centre is located in our Head Office at Old Street and clients are invited to visit our telephone centre and listen to their projects.
We are accredited to the Data Security ISO 27001.
Our Interviewing Services Director is currently on the Council of IQCS.
Our executive field force conduct depth interviews with B2B and consumer respondents.