GfK Field provides a face-to-face data collection service within the UK to the GfK group and external clients. GfK Field offers quantitative face-to-face interviewing nationally across a broad spectrum of specialities (both ad hoc and tracking): Consumer, Business, Financial, Media, Automotive, Social & Political, Travel & Leisure, Product Testing and Ad Testing. While the majority of our interviewing is conducted via CAPI, we also conduct “PAPI” surveys in street and in hall.
GfK Mystery Shopping is the performance measurement division of GfK. We are specialists in mystery shopping and other forms of performance measurement. Our belief is that effective mystery shopping requires having appropriately profiled and trained assessors visit the correct locations, then taking their findings and reporting them to various levels of client personnel in a user-friendly, informative and friendly manner.
GfK Mystery Shopping is a founder member of the Mystery Shopping Providers Association (MSPA).
GfK Telephone Interviewing Services Ltd (TIS) is the telephone field force providing services to the GfK Group, and other Research agencies. The range of fieldwork that TIS undertake includes: Automotive; Business; Financial; Media; Social & Political; Tracking; and Technology; UK and International. We also have a specialist qualitative unit offering in depth global telephone interviews.
Estabished in 1986, Kudos Research offer high value UK and International telephone and online data-collection.
Methodologies encompass CATI, online, mixed-mode, Qual and Quant, B2B and Consumer, Recruitment, In-depth and Executive interviewing – all conducted globally from our Central London offices using experienced native language speakers.
We have a team of 500 highly skilled interviewers who act as excellent ambassadors for you and your client, expertly engaging with your target audience, whether business or consumer.
We achieve excellent response rates with hard to reach respondents such as: C-Suites, Key Decision-Makers, Opinion Leaders, Doctors, Specialists, Key Account Customers & Niche or Mainstream Consumers
Our clients can confidently commission all their research needs from one expert source, working with a partner they can trust to have an in-depth understanding of their organisation and a wholehearted commitment to achieving their aims.
Additional services:
- Access to a wealth of sector knowledge, data-collection expertise, broad-ranging creds, case studies and methodological advice
- Quant questionnaire advisory service to provide robust semantics and logic checking
- All UK and International Telephone research conducted from one central location to facilitate communication and harmonisation of quality across markets
- Digital recording of all interviews
- Remote client access to survey results in real-time via the web
All from one talented team, passionate about providing quality data-collection
Peak Answers provides telephone data collection services to market research clients. Having been in continuous operation for over 30 years, our call centre is one of the longest established specialist telephone data collection units in the UK and has conducted over 1.5 million UK and international interviews.
The RONIN International 80-seat CATI Centre operates 24/7 to conduct research worldwide from its Central London offices. We have over 30 years’ experience contacting hard-to-reach respondents in over 30 languages/55 countries for the most exacting B2B, medical, and Customer Insight research.
We offer full project support from questionnaire design and programming through to data file or tables delivery, including translations, transcription, and coding. RONIN uses the Confirmit platform.
RONIN allocates a Project Manager who will be your single point of contact at every stage of the research life cycle, from initial questionnaire review to post-fieldwork data queries and feedback. Our staff are multilingual and multi-cultural in outlook and we believe there is no substitute for knowledge gained through experience combined with local market and specialist area expertise.
RONIN can create bespoke online reports to monitor field progress and key metrics at any time.
Come to us with your most complex briefs and we would be delighted to suggest best practice and innovative approaches; we’ll develop the programme you need to ensure your objectives are achieved.
Qualitative research and recruitment using experienced healthcare moderators.
- ISO 20252:2012-certified
- IQCS-accredited
- MRS Company Partner
- EphMRA Associate Member
- BHBIA Corporate Member
- ESOMAR member