Chris has always been a staunch supporter of benchmark quality standards and over the years has invested a great deal of time and energy to help develop data-collection quality and training standards throughout the research industry.
Chris became a Full Member of the Market Research Society in 1995, was voted onto the Council of the Interviewer Quality Control Scheme in 1998 and became and ESOMAR Member in 1999.
During his time on IQCS council, Chris has worked with Chairman Penny Steele and Council members to ensure the Standards were continually reviewed to reflect current working practices and methodologies.
Chris has worked closely with the MRS on a number of taskforces from early 2000s including the Respondent Interviewer Interface Committee. Through his involvement and input Chris helped to promote and raise industry-wide standards in data collection and interviewer training and developed the materials for the MRS benchmark Accredited Interviewer Training Scheme.
In 2002 Chris became Vice Chairman of the IQCS and a member of the inspection panel and in 2016 was awarded an MRS Fellowship in recognition of his contribution to industry quality standards, and is also a judge on the MRS Operations Awards panel.
Her other current industry involvements are as Secretary/Treasurer of the Research Network, the association for experienced long-standing researchers, and Administrator of the Association of Market & Social Research (AMSR) which is developing a comprehensive market research archive.
Jackie is the appointed Data Protection Officer for GfK UK and is a member of the GfK Supervisory Board and also:
• Full Member of the MRS
• An IQCS Council Member
• Member of the UK BSI (SVS/3) Technical committee for the review of ISO 20252 standard
• MRS Market Research Quality Standards Advisory Board member (MRQSAB)
Jackie has overall responsibility for the GfK UK Research & Quality Department which oversees the implementation of ISO 9001 and ISO 20252 standards within GfK. Her wider responsibilities means assumes the role of Quality Assurance Director for GfK Northern, Central and Eastern Europe (NCE). Jackie regularly contributes to standards review changes in industry guidelines for the MRS and ESOMAR
Over the years, Dan has gained experience managing teams across a broad spectrum of methodologies including very large scale international CATI projects, 24h turnaround national in-venue surveys with cinema viewers, very hard to reach B2B recruitment for online qual, and cutting edge passive behavioural data collection.
Dan is a full member of the MRS and an IQCS Council Member. He has been an advocate of the IQCS standards for many years and has experience of working in a number of IQCS and ISO20252 compliant companies.
He is a huge advocate of technological innovation, integration, collaboration and creative problem solving. You are just as likely to see him at trade shows, looking for the latest exciting solution, as you are to find him at a music festival or running (slowly) around the tracks and trails of the Peak District where he lives.
The remit is focused on designing policy and implementing strategy to support individuals at every step of the research process, building confidence in all teams to take the right decisions for improved outcomes and ongoing knowledge-sharing, and supporting client-facing staff in suggesting commercially-viable solutions to compliance challenges.
In addition to his seat on the IQCS Council, Xavier is BHBIA Fieldwork Forum Chair and a member of the BHBIA Ethics & Compliance Committee on the Training Team.
In 1993 I returned to the business as Field Manager for Marketing Sciences in Winchester, and there I stayed for more than 16 years until I retired in 2010, managing both face-to-face and telephone research. What a great job being a Field Manager is! Juggling all the balls, being asked for, and asking, the impossible and getting it, and having conversations with thousands of interesting people. The best part is the interviewers, as there would have been no job without them.
The very difficult side of a Field Manager’s job is maintaining quality standards of data collection, especially with a dispersed workforce. It requires endless vigilance, careful record keeping, a recognition of its importance by the field and supervisory teams, and an acceptance of its role, and cost, by the company. I wholeheartedly believe that for market research to have credibility each company must police itself thoroughly and continuously, setting and adhering to data collection standards in order to remain above reproach. Being inspected annually ensures that this does not slip to second place, and in my view the IQCS inspection is by far the most rigorous and satisfactory. I am delighted to be part of the IQCS inspectorate, making a continuing contribution to the maintenance of standards in market research.
Away from IQCS, I’ve recently moved to a brand new house and have developed my brickwork and path-laying skills to landscape the large garden! I love to grow plants (I’m a plantaholic, can’t go past a few plants without buying at least one, to my husband’s despair), walk, cycle and have holidays – don’t we all! – and I spend a bit, but not too much, of my time with my 4 grandchildren! Life is busy, and good!
Rachael has worked in qualitative market research recruitment since 2007 and is a Director at Criteria Fieldwork.
At Criteria, Rachael is responsible for project and account management and also managing a project team.
Rachael is experienced at working on projects across a range of sectors including consumer, business and social research.
She frequently manages studies involving group, depth, user testing and other online or app methodologies.
At AQR Rachael is passionate about representing the fieldwork side of qual, she regularly attends and helps organise AQR events.
Rachael is also involved in the continued development of RAS - the Recruiter Accreditation Scheme. The MRS and AQR training scheme is designed recognise the knowledge, skills and competence of professional recruiters.
At Transport for Greater Manchester, who are responsible for 5 million journeys per day across the region, Melanie co-manages the Survey Research and Analysis Department (SRAD), consisting of both field-based interviewers and planning and analysis staff. The department delivers a wide variety of transport related operational, monitoring, and customer focused surveys for internal and external clients. Melanie has a keen interest in ensuring that the SRAD interviewers maintain high quality interview standards, ensuring that reliable data is captured, analysed, and delivered to clients.