B2B International is a Merkle company, the world’s first full-service global agency dedicated exclusively to b2b marketing, creating the world’s largest specialist b2b agency network.
Highly skilled in quality data collection according to strict IQCS standards, innovative analysis and impactful reporting, we add real value to our clients by turning the information we gather into clear, actionable insights that answer critical business questions and drive competitive advantage.
- Understanding customers, buyers and influencers
- Understanding product and pricing strategy
- Understanding markets and opportunities
- Understanding brands and communications
Our research expertise and industry experience are second to none, having carried out 3,500+ b2b research studies for over 850 different companies across every industry sector, including half of the world’s largest 100.
Online Focus Groups
Face-to-Face In-Depth Interviews
Face-to-Face Focus Groups
CATI Stations: 60
Field Locations: Manchester
CATI Interviewers: 100
Full-Service Market Research
Chemicals, Oils & Gases
Construction & Trade
Energy & Utilities
Healthcare & Medical
Manufacturing & Industrial
IT, Technology & Telecoms
Professional, Business & Financial Services
Paper, Print & Packaging
Transport & Logistics
Food & Drink